In association with agency Kinetic, KFC rolled out a campaign across 22 cities to make a loud announcement regarding its new WOW prices, targetting the existing...
DDB Mudra Group receives award from Milind Deora, Minister of State for Communications & Information Technology and Shipping, Government of India.
Creating excitement was taken to new levels with this Lipton campaign done by Kinetic in Bangalore, where the narrative depicted a scene starting with a dry...
The contract from Central Railway,Mumbai Division, offers a total area of 91,863 sq. ft display space for a duration of three years.
Rajiv Gandhi International Airport, Hyderabad wore a festive look for Ugadi recently to greet passengers, while some brands carried out innovative customer connect initiatives in tune...
Ambient OOH offers clients reach and depth of experience to ensure that the brand gets to the target audience.
The Asahi Future Clock embedded in the billboard symbolizes the vision of the futuristic brand
Approximately, 150 sites have been utilised which include the premium transit points to grab the attention of the target group.
With malls mushrooming across the country, there has been a remarkable growth in OOH advertising in this space. Here's a report on the outdoor advertising scenario...
Out-of-home industry expects to leverage exponential growth in 2013-14. Here lies a comparative account on the sector to understand the opportunities and loop holes which needs...