Daniel Cuende is the technical manager for GEOMEX, the Out of Home Audience Measurement in Spain.; he is also involved in OOH research in South Africa,...
The ridership in 5 key Metro corridors have dipped in the period March – May 2018, but the network reach is growing which promises significant ridership...
The company has erected ¾ ft of backlit centre poles on the road dividers of the district
The on-ground activation is conducted on 18th of every month to promote physical fitness
Lloyd Mathias has held senior leadership roles in sales, marketing & business development in Fortune 500 companies, across India & Asia-Pac in Consumer Goods, Telecoms and...
The OOH campaign creatively showcases the use cases to the target audience, promoting deployment of IoT solutions in Indian market
Sanjeev Kumar Lohia (IRSE-1987) is MD & CEO of the Indian Railway Stations Development Corporation (IRSDC), leading the world’s largest Transit Oriented Development (TOD) and PPP...
Hydroponics or vertical mini-gardens created on the flyover pillars by the South Delhi Municipal Corporation will be soon available for branding opportunities. The action plan is...
The BFSI brand has undertaken extensive branding of the media properties at the station, using its brand colours and identity, highlighting the various offerings to the...
After several rounds of discussion with the representatives of MESC, IOAA has come out with a three-stage implementation of skill based training for the OOH Industry
