Amit Sinha will be sharing his perspectives in a panel discussion on 'How an evolving OOH can be pivotal to brand marketing'
The campaign, executed by Laqshya Media Group, covers over 100 cities across 8 states
Basis' omnichannel DSP provides marketers with access to Vistar Media’s marketplace for DOOH media
Participants can submit original ideas, six of whom will be featured on Ocean's premium full motion DOOH network.
Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions says that DOOH brings advertising to life, but these are still early days for this medium as DOOH media...
Vinkoo Chakraborty, President, Rapport Chrome (an OOH arm of IPG Mediabrands India) says that conventional large formats provide impact, scale, and ubiquity, while traffic-facing DOOH takes...
Atul Shrivastava, CEO, Laqshya Media Group points out that buying and planning are taking place as per the client’s wishes and they don’t have an issue...
Geetika Gulati, Director, Alakh Advertising & Publicity says that ROI from DOOH measures up the expectations and as media companies gain a deeper understanding of this...
Rohit Chopra, COO, Times OOH sees brands becoming more favourably disposed to DOOH advertising.
Aatika brings with her a wealth of experience in consumer first strategies having worked with agencies and brands across various segments
