Rahul Tandon will be sharing his perspectives on the theme ‘Is DOOH ticking all the boxes for brands?’
Praveen Vadhera, CEO of Indian Outdoor Advertising Association (IOAA) talks about the apex body’s plans for the audience metrics platform Roadstar that is designed as the...
Media owners highlight the need for regulations that align with global standards and prioritise safety and sustainability.
First member from Saudi Arabia joins WOO
“As OAC 2024 will be held in Bengaluru, our strategy to integrate a pan-India audience involves highlighting our adaptable and innovative advertising solutions” says G Rammohan,...
Prashantkumar A Jaiswal, Director, CivilTech India, Nashik highlights the factors that are paramount for ensuring the structural stability of hoardings.
The entire campaign is designed to ensure maximum visibility, resonating deeply and generating awareness with audiences nationwide.
Raheel Amjad will engage in a panel discussion on ‘How to get brands to show more love for OOH?’
The centralised communication solution will be integrated into various LED display formats placed on platforms, lobbies, and in videowall formats across the 62 stations of the...
Gaganpreet Singh Malhotra, Director, Wybor speaks about offering quality solutions in a price-sensitive market
