Chandan Mendiratta, Chief Brand Officer at Zepto, and Adhish Zaveri, Vice President of Marketing at Shaadi.com, share the behind-the-scenes story of how a viral internet joke...
This campaign is executed in partnership with Times OOH
This collaboration aims to leverage cutting-edge media planning and execution to enhance Narayana Health's outreach, fostering trust, accessibility, and impactful engagement with healthcare information across India.
Exploring how political dynamics shape the OOH industry and strategies to navigate them, as shared by industry veteran Noomi Mehta.
Khushi Advertising partnered with Nexus Mall for this launch
This campaign is executed by Khushi Advertising
Vineet Mahajan, Director of India Business at Unilumin, explains how advancements in LED technology have made displays smarter, more immersive, and adaptable for diverse applications. He...
Previously Punit was with SKODA India as Assistant General Manager
Gautam Bhirani, Managing Director, Eyetalk Media Ventures highlights that traditional practices, fragmented systems, and infrastructure gaps hinder AdTech adoption in India’s OOH industry. He calls for...
Transforming scaffolding into iconic trunks, Louis Vuitton redefines out-of-home branding without extra ad spend.
