The study conducted by Australia-based Neuro-Insight for Ocean Outdoor shows that Full motion DOOH is 2.5 times more impactful than static OOH sites and online video...
The media owners have prevailed upon the municipal body to initiate action only against unauthorised media displays in the city but there is still uncertainty on...
Advertising Agencies Association of India (AAAI) and Indian Outdoor Advertising Association (IOAA) have arrived at a Standard Operating Procedure (S-O-P) to be followed by members of...
In association with Greenline Glo, a Lodestar UM group company, the brand once again captures the outdoor to initiate booking for its new X series
It is the general norm for political parties to reinforce their outdoor publicity using their representative colours, which creates a strong recall in the minds of...
Gopinath will interface with key clients, enhancing Starcom’s strategic product and delivery and will usher in greater growth and opportunities
The authority has removed some 6,000 hoardings, posters and banners from areas such as the Clock Tower, Garhi Cantt, Rajpur Road, and Haridwar Bypass, while due...
Installed by Arrow Digital, the Efi-Vutek LX3 Pro Production Level LED Printer features energy-efficient, “cool cure” LED curing technology that requires much lesser heat than other...
De Roys spent nearly seven years with tenthavenue, following almost a decade with WPP media agency GroupM as COO and CFO for France and then COO...
Uvistar Hybrid 320 is designed to build on Fujifilm’s position as one of the leaders in the super wide format market, providing printers with high quality,...