AdMobilize, the market-leading AI and physical-world analytics company pioneering breakthrough audience, crowd and vehicle analytics solutions, will partner custom interactive display manufacturer media mea to equip...
The Mayor has initiated stern against unauthorised and improperly placed outdoor media. The overriding objective of the move is to unclutter the city landscape, which will...
The action came in the wake of the outdoor advertising association of Bengaluru seeking a stay on court directive to ban use of PVC flex; industry...
Being the world’s second fastest growing ad medium after mobile,Digital OOH space glitters with bright prospects; the low-cost format befits the needs of small advertisers
The Gurgaon-based operation will have Jay Gala and Bodhisatwa Dasgupta leading from the front. Jay Gala will be handling the agency’s business operations. Bodhisatwa will be...
The FMCG major called for a review after five years in November 2017 which saw some leading media groups from across the country participate
The campaign utilized the air pollution to communicate the hazards of car pollution and the benefits of natural gas
DMRC maintains that the decline in ridership in the month of October was a temporary blip and that the fare hike was long due; media owners...
The new digital network of 86-inch LCD screens with 4K resolution includes 118 digital City Information Panels, as well as 32 digital screens on Rapid Transit...
The bus transport body is phasing out advertising on the glass panels owing to complaints from passengers, sees significant non-fare revenue loss