The cabs have been branded outside and inside with brand name and tagline. For this campaign, 200 cabs have been rolled out in Delhi and Mumbai...
The campaign ran for a total of 21 days in Mumbai, Chennai, Delhi, Bengaluru and other key cities
WAX agency ideated and executed the campaign for the brand, which saw different ambient innovations executed on roads.
The location saw cluster advertising and engagement activities for 1 month.
It is not uncommon to see two competing brands making their value propositions in the outdoor in close proximity of each other, often from the very...
After emerging as India's most promising brand and its stint in attempting to break the world record of longest self-photographs (selfie) relay chain, Lava International Ltd,...
High visibility billboards were selected at key locations like market place, junctions, railway stations with a mix of selected gantries, wallraps and unipoles for the campaign.
In association with DDB MudraMax-Experiential, the brand opted for an on-ground activation at various malls to promote the festive range and reinforce the idea of Tupperware...
The real estate developer used various OOH formats across West Bengal including front lit, non lit and back lit hoardings, LED boards, unipoles, pillars and mobile...
The three-stage OOH campaign was executed by Laqshya Media Group
