OMI planned and executed the 3-week campaign in more than 25 cities
Planned & executed by Street Talk, the mannequin structure hanged as a drop down was tried for the first time ever in mall space
The mandate includes media investment and strategic partnership covering print, television, online, OOH and radio
Different innovations were carried out by MOMS Outdoor Media Solutions depending upon the best suited formats
The agency’s Delhi team, handling the account, will work closely with Royal Enfield’s marketing and content teams on forthcoming projects
The business moves from incumbent Mindshare after a comprehensive process that saw participation from 8 other agencies
Shriranga Sudhakar, Managing Director, Vyoma, talks about the company’s rise as a dominant DOOH media player in the Railways sector, and the plans for the future....
DDB Mudra Group planned and executed the brand’s unique #BeDifferentTogether activation in movie theatres during the Independence week
UM handles the BMW account globally in more than 44 markets and now the mandate has been extended to India as well.
A well defined strategy and strong understanding of the category helped the agency in winning the creative mandate across media channels.