The civic body is taking pro-active steps to make the OOH advertising norms industry-friendly without compromising on the urban landscape
Increase revenues from advertising on airport road, provision for digital media, engagement of advertising industry for public conveniences’ development are some of the initiatives that will...
While new advertising opportunities like LED & LCD have been permitted; the biggest issue i.e. illegal media has been tackled with strict policy implementation and compliance...
The tea brand launched an aggressive campaign, planned and executed by MOMS Outdoor Media Solutions, to deepen the connect with consumers in markets like Gujarat, Rajasthan,...
Handled by Release my Ad, PharmEasy goes 360 degree for a month long campaign in Mumbai and Kolkata covering multiple outdoor media formats such as hoarding,...
Ahead of FY2018-19, Debasish Kumar, Mayor-In-Council, MMIC-Advertisement, Kolkata Municipal Corporation talks about banning illegal hoardings and earning more ad tax revenues, as well as installation of...
The month-long campaign was rolled out in Chennai by DBL Media, using a variety of OOH formats that includes BQS, FOB, mall media, etc
Media owners say there are hardly any unauthorised media in the zone, and outdoor media cannot be blamed for the corporation’s revenue losses
Bhavesh Bhinde, Director, Guju Ads explains the process that was followed in the grant of contract for the hoardings, reckons that opposition to erection of the...
Petitions filed with the High Court cited that Guju Ads had erected the hoardings in Juhu area without obtaining due permissions from BMC, traffic department, and...
