Ankur Malhotra joins a panel on the theme ‘How to get brands to show more love for OOH?’
Shekhar Narayanaswami will be speaking about factors that go into scaling up OOH business, building up conventional and DOOH media streams, use of new technologies, much...
With the rise of short form of content and the sheer amount of it, consumer attention has become the new currency that brands are vying for...
The second day of the convention began with thought provoking talks on the need to relook at brand communication and audience fragmentation.
Saket is a seasoned marketing professional with 15+ years of experience, working with D'Decor and FCB
Puneet Biyani has extensive OOH experience; he held the position of Chief Financial Officer for Times Innovative Media Limited (Times OOH) while also leading the OOH...
The discussion will centre on 'What should OOH do to attract more brand spends'.
Ajay Mehta will be addressing the convention on the theme of 'Cinema & OOH advertising: The big picture'
R Madhavan, who has played the lead role in several Hindi and Tamil films, commands a pan-India appeal with his success in Bollywood and southern India...
Prof. Sahay has authored the book 'Brands and the Brain: How to use Neuroscience to create Impactful Brands'.