This first-ever service enables marketers, agencies and media owners to measure the effectiveness of outdoor advertising campaigns with granular data
The first programmatic campaign resulting from the partnership was operated by Yahoo's Demand Side Platform (DSP) by advertiser InfinitePay
With eye-catching, large-format digital screens strategically located steps away from the entrances of premier commercial locations, Volta stations double as an innovative media network
The brand has started a social initiative named #JaldiCooling in which they have set up a resting cooling pod for all delivery agents to give them...
TOMI reinforces the connection between the centre of Santiago de Chile and its various municipalities
Over the last 8 years, Abhinav has led a plethora of transformational marketing initiatives for Muthoot Finance, including the engagement of Amitabh Bachchan as the Brand...
This playbook is a step-by-step guide to building a successful video outside campaign in the real world and help marketers and advertisers learn how to leverage...
As part of the RDN project, Sharma Srishti Synergy has installed a complete suite of train and passenger information digital display screens – both large and...
The campaign leveraged the high-fidelity location-based and dynamic content capabilities of the Road Runner patented adtech and media panel network.
The Toronto Congress featured indepth discussions on wide ranging areas, such as, programmatic, what clients want from OOH, sustainability, diversity and the way digital OOH amplifies...
