Global OOH advertising revenues, including digital and traditional OOH media, grew 6.2% to $49.23 billion in 2016, as consumer time spent with OOH media increased 1.5%...
The campaign, planned and executed by MOMS Outdoor Media Solutions in Kolkata, Rest of West Bengal and the North East, was principally targeted at the working...
Big FM is promoting their brand among young college and office goers
Vibgyor International School rolled out an OOH campaign in Mumbai to congratulate their young achievers as well as connect with fresh talents
SDMC will soon float a tender to build smart utilities which will have around 300 sq. ft of outdoor advertising space each
BKT Tyres and JK Cement reinforce the rural connect by coming to the aid of lakhs of devotees
Fabian Cowan, President, Posterscope India, Chaitanya Rele, VP - Head of Marketing - FMCG, Havmor Ice Cream Ltd, Talha Y Sareshwala, CEO & MD, Parsoli Motor...
There are three ways that technology is being embraced in the OOH space - Social Media Engagement, Augmented Reality and Virtual Reality, and Beacon Technology, says...
OOH advertising has played an instrumental part in the brand building of JudeBlue in Gujarat, says Jitendra Chauhan, CMD, JadeBlue Lifestyle India
Coca-Cola, which has been present at the location since 1954, and fellow incumbent Samsung, have confirmed their long standing commitments to the new Lights.
