Preetam Patnaik, Head of Consumer Marketing, Continental Coffee shares his insights on how mall media is a rising media for advertisements for brands
Bajaj Auto engages MOMS for the ‘Definitely Daring’ campaign
Rahul Shyokand and Dev Kartik Agarwal, co-founders of Wilyer share their inputs on the importance of digital signage software
Remi Roques, GM Broadsign APAC delves deep into pDOOH's meteoric rise
The panel discussion on the theme ‘Is DOOH ticking all the boxes for brands’ held on Day 1 of the recently concluded OOH Advertising Convention (OAC)...
Tom Goddard in his session, ‘A new future for OOH: Driving cross-border Investments & Sustainability’ on Day 1 of OAC 2024 threw light on the opportunities...
Franck Vidal, Director, Southeast Asia Sales & Partnership, Vistar Media explains how the convergence of technology and creativity in pDOOH promises not just to elevate brand...
“At OAC 2024, we see great value in connecting with OOH leaders including networking with potential clients, partners, and industry thought leaders, fostering collaboration and driving...
“The OOH Advertising Awards (OAA) continue to play a vital role in highlighting and celebrating outstanding work within the Indian OOH industry,” says Shwetal Basu
Lindsay Rapacchi, Research and Insight Director at Clear Channel Outdoor reveals the power of reach and targeting in brand growth strategies
