Targeting major transport hubs, tyre dealers, CV owners, truck drivers and travellers, the campaign run in partnership with Road Ads, had branded trucks driving 1,46,377 kms...
The partnership enables delivery of dynamic content, augmented reality experiences, and omnichannel campaigns to Oriental Sunrise’s growing, premium network
With this change, the implementation of the new policy on uniform hoardings in Goa might be put on hold
Mall media will be a big part of the campaign along with conventional media
A middle ground is yet to be found between the hoarding owners of Goa and the policy makers with regard to the implementation of the new...
K L Sharma will be addressing the 15th Outdoor Advertising Convention (OAC) on the theme of ‘‘Airport expansion plans – what’s there in it for advertising...
Through this agreement, the DOOH media firm’s consumer engagement platforms TagTalk and BizTalk will be available online to advertisers and provide buyers with actionable audience insights,...
The agency’s Mumbai office will manage both offline and online marketing duties for the real estate development company
Next statement regarding the policy expected to be released after July 10th
Media owners in the state meanwhile find little merit in the government’s announcement of uniform OOH policy