Embrace AI as your partner, not your replacement, says Dino Burbidge, Consultant, Founder of Dinova, as he decodes the impact of AI on the whole creative...
Bhoomi Lakhani, SOH National Head at Nexus Select Malls, shares how resilience, empathy, and strategic foresight have shaped her leadership in the OOH industry. Throughout Women's...
The 19th edition of the much awaited Out of Home Advertising Convention (OAC), will be held at the Westin, Powai, Mumbai, spearheading discussions on the theme...
The campaign is executed in collaboration with Times OOH
Amanda Dorenberg, CEO, ArtsHouse Media Group emphasizes the transformative role of technology in digital out-of-home (DOOH) advertising, highlighting how programmatic DOOH is making the industry more...
Collaboration unlocks new DOOH campaign emissions insights for sustainability-minded media buyers, improves DOOH carbon footprint reporting
The campaign playfully invites consumers to test it themselves—simply taking a sip of tea in front of a mirror, where the image of Good Day seemingly...
In a super competitive business landscape, what will it take for media owners to market their out of home advertising properties as brands in their own...
Dipankar Sanyal,CEO of Platinum Communications explains how digitization is transforming the Out of Home (OOH) advertising industry, making Digital Out of Home (DOOH) a key growth...
As the hashtag gained momentum, Schmooze amassed 13 million+ impressions on Twitter, securing the #1 trending spot on X (Twitter) with over 2,500+ organic posts fueling...
