Giant smart outdoor screens which track the ages of passers-by and select ads based on their profiles have been unveiled in Birmingham.
This campaign was a part of various initiatives organized to promote Vodafone's latest offering,"Double Data for pre-paid customers. "
The overall objective is to help the outdoor advertising industry in India to grow in an organized and regulated fashion, to ensure that proper systems and...
All the three members have got vast experience in brand building and OOH media.
The Social Street designed a 3D football stadium in mid-air and footballing action in relief, which left no one in doubt of the size of the...
China's official postal service has deployed a comprehensive upgrade of its 20,000 outdoor smart screens with new facial recognition capability, mobile interactivity, data management and campaign...
The campaign was appreciated by the media and from the political circles for the content & message and also for the scale and sheer volume of...
The blend of analytical customer understanding and integrated media solutions with both outdoor and digital focus gives Havas Media the edge to help scale the FoodCloud.in's...
According to Outdoor Advertising Association of America (OAAA), OOH continues to see significant growth compared to other media.
The campaign is being strategically run in the common arrival hall of KIAB, allowing the international as well as the domestic audience to gain first-hand experience...