Anil Tayshete, BDM, HP LF Production- GSB, Sign & Display, Greater India says that brands will be more responsible towards eco-friendly marketing practices
Broadsign joins hands with Creative Conscience, L&Co, Voodooh, others for the DOOH campaign
The partnership will allow Moving Walls to tap into Quadrant’s globally compliant location data across multiple markets
Ahoy’s mobile advertising capabilities will become part of both Moving Walls’ OOH planning platform and Location Media Xchange (LMX)
The tool binds diverse data sets to fashion bespoke media plans basis machine learning algorithms
SpaceAdd clients will be able plan and run contextual creatives based on rule sets such as demographical data, weather, time of day, pollution, online analytics, sales,...
The campaign features user-generated messages of love and unity are being displayed on DOOH screens worldwide with social media amplification ensuring the messages are also seen...
Buyers are likely to bank more on India-make DOOH solutions in the face of disruptions in global supply chains
A programmatic campaign was launched for 9 minutes as per the Prime Minister’s appeal in Pune
Indigenous manufacturing will likely get a boost; govt could float more tenders for digital display installations
