To expand brand awareness globally, OPPO engages with younger audience throughout Europe and global tennis fans
Also joining the speaker lineup are Anish Melwani, Chairman & CEO of LVMH; Dan Peres, Editor-in-Chief of Ad Age
In partnership with Glo, the brand has introduced a new food item to bring back its customers
Under the partnership with d’strict, Samsung will deliver new digital content for its LED signage products installed across the globe
The Piccadilly Lights activation is aligned with the 80th anniversary of The Blitz and forms part of Ancestry’s UK wide integrated commemorative campaign
The two companies are now offering their clients a unique opportunity to combine exceptional visuals with dynamic delivery technology
Verizon Media’s programmatic DSP integration with Broadsign Reach’s programmatic DOOH SSP enhances the omnichannel media buying experience
The campaign has been designed with Posterscope’s proprietary tool, OOHZone based on target audience demographics and traffic data
Beating the current trend of flat panel displays, the transparent displays are expected to be used more in interactive tables, kiosks, and monitors in future
Along with international drive-thru outlet concept, the brand also applies west’s OOH branding concept for promotions