The brand takes the OOH medium by storm worldwide to create a suspense around its mobile launch event
The auto major is working towards conducting the programme at 14 malls as well as 150 schools spread across 6 cities with engaging activities & games
Amplifi, the media investment arm of Dentsu Aegis Network, aims to deliver a demonstrable uplift in media performance on a global basis.
The spike in passenger traffic growth at Indian airports augurs well for the Indian airport media advertising industry
This partnership will help the agency to help clients to explore exciting opportunities available in smart cities
Jenny Smith, Global Creative Director of Maxus asserts that DOOH will deliver most when planned in relation to a wider communications mix
Leading OOH advertising ERP company completes integration with programmatic partner enabling new revenue streams for its clients
The global public display market can be expected to grow from $6 billion in 2016 to $13.7 billion by 2021 in revenues
The innovative solution is being brought to India by Msquare Ad Roller India, a joint venture of digital printing major Macromedia and OOH firm Maverick Media
Roopam brings with him a rich experience of 22 years across multiple markets; India, MENA, China, Vietnam, London