According to the report released this month, OOH is growing relatively strongly at +3.5% in 2016 and +3.4% in 2017, with stable share of spend of...
Soho Square, Mumbai, has created an integrated campaign involving TV, print and outdoor communication for the launch of Aprilia SR 150.
Zee Melt 2016, an innovative marketing and design event spanning over 2 days started in Delhi today with a well-thought range of sessions and workshops involving...
Just before its launch in India, Ford Mustang engages with consumers through an innovative campaign involving motion sensing billboards displayed at Delhi and Mumbai airports.
Post an exhaustive process of meeting various agencies to an elaborate pitch process that included multiple agencies across India, IKEA finally have selected Dentsu Impact as...
Bengaluru based OOH Company, implements Edge1 to power entire OOH sales and operational workflow
It is estimated that the marketing spends for the brand will be around Rs.35 Crores.
The unique'Billboard' will track real time carbon emission levels saved in the city and the 15 day campaign is powered by WRI, aiming at encouraging sustainable...
The awards recognise OFA's achievements in the out-of-home industry through the research and development of doohfa.
