OOH sees 16th consecutive quarter of growth; Digital OOH surges 9% Year-over-Year
The creative idea was brought to life by Talented and implemented in partnership with Signpost
This groundbreaking endeavor is spearheaded by climate-tech startup Carbon & Whale.
In an exclusive video interview with Media4Growth, Shekhar Narayanaswami, CEO, Times OOH offers a compelling perspective on the dynamic evolution of the OOH advertising industry in...
This structure is placed in partnership with Times OOH
With over $9.13 billion in total OOH revenue for the year, a 4.6% increase from 2023, the report highlights how leading brands are leveraging both scale...
Digital formats push OOH advertising to record highs, with transit and cinema placements leading the charge
This unconventional execution not only grabs attention but also reinforces IKEA’s message of accessibility and convenience, marking its presence in the region via online delivery.
The campaign is executed in collaboration with Times OOH
Pramod Bhandula, Executive Chairman, JCDecaux India highlights the urgent need for the Indian OOH industry to embrace sustainable practices, tackle cost-driven compromises, and lead the way...