The report titled ’Digital inflection point: Indian media and entertainment’, released at the FICCI-IIFA Global Business Forum in New York, states that the Indian M&E industry...
ENO Cooling leveraged augmented reality (AR) for its Freeze Off campaign to create a live interactive brand experience for consumers. The event was organised in a...
Sonal Dabral decides to move on from DDB Mudra Group; Rahul Mathew will be appointed as the National Creative Director, DDB Mudra Group and Brijesh Jacob,...
The branding was executed on some 500 airport cabs in Delhi NCR, the overriding objective being to expand the Vodafone 4G customer base.
TurnT is headed by Sunny Vohra, who joined the agency 7 months ago from Group M and now has a young and dynamic team working across...
The bottle included a'Thandak Zone' where mist fans gave relief to the mela visitors from the heat outside. The mist fans threw cool air with a...
The event division will explore new business opportunities in experiential marketing, among other key areas
Car2Go aimed to catch the attention of Vancouverites near one of its rental parking spaces.
LG has launched a 360 degree'Celebrating Togetherness' campaign that includes OOH messaging
USA's premier experiential marketing firm buys leading creative event agency