Barry Cupples, Talon's Global CEO, says, "Stagwell is one of the fastest-growing and transformative creative services networks and we look forward to our collaboration in fuelling...
As the digital and physical worlds converge, consumers now spend similar amounts of time immersed in each, creating a new frontier for advertising
Mondelez India extends its ‘Do Nothing’ proposition for Cadbury 5 Star with the launch of ‘NothingCoin’, a new form of currency, that is supported by 360-degree...
A power-packed panel of industry experts discussed in depth the current state of programmatic OOH buying and selling, and the challenges to be addressed as programmatic...
T20 World Cup updates on screens
On the occasion of Durga pooja, Dabur Hajmola, in association with Mindwave Media, rolled out a unique campaign in Kolkata through portable vans that helped devotees...
Reaching the right consumer with the right message in the right venue is more important than ever, says Alison Jacobs, CRO, Trooh
The kiosks will run standard display advertising and touchless interactive content harmoniously
In its latest brand initiative to honour regional culture, TATA Tea Chakra Gold engaged consumers with a larger than life 3D Projection Mapping Show on the...
Starlite has now decided to equip its growing digital network of ultra-large format hi-bright displays with Quividi’s platforms (AMP Outdoor and AMP Indoor)