Advertising by political parties if excluded, overall ad growth for industry will stand at 9%
TIMDAA, a company known for driving state-of-the-art structures for clients, is now in the Limca Book of Records for installing the biggest site in the country,...
As the New Year unfolds industry players and specialist agencies that Outdoor Asia spoke to list down their plans for the year-- in short their resolutions...
Think OOH industry and you think men hobnobbing, sharing a smoke, haggling, ordering , bracing the the weather to make sure a site is up and...
Pan masala brand Pan Villas executes a high recall campaign in North India
Fox Traveler has executed an innovative on-ground activity for their new show called'Sound Trek'. The channel strategically selected activities such as flash mob, and offers an...
Reliance Communications introduced an innovative OOH campaign in tier II & tier III cities leveraging the popularity of the Janmashtami festival.
RelianceTelecom is back in action in the OOH space to promote its new 3G proposition among its TG across different markets.
The telecom brand decorated billboards with 500 Tri color Balloons across Meerut and Barielly to connect with the spirit of Independence Day.
As a new addition to the event this year, OAC 2013 conducted the 'Young Outdoorians' contest to call for fresh young ideas in the OOH creative...
