The new experiential marketing agency 'psLive' will announce country-wise and market-wise roll-out plans shortly, beginning with India.
The brand utilizes on-ground medium to attract participants for the Nissan PlayStation GT Academy.
The outdoor campaign creates awareness by urging people to act as enlightened responsible voters.
The campaign matches the adrenaline pumping effect of the show through some death-defying stunts created on the OOH platform.
The company is planning to install vending machines at bus shelters for additional advertising space.
Cadbury in its new campaign for Dairy Milk has decided to indulge the people of Bengal with two of their hot favourites- Football and 'Mishti' or...
TATA Docomo innovates on OOH to establish the product proposition as well as create differentiation in the market.
The agency showcases the facilities of property in a cutting-edge manner on billboards in Bangalore.
The brand went in for a judicious mix of traditional OOH and on-ground activation in tie-up with Big Bazaar and Café Coffee Day to target their...
Consumer Voice magazine rates Amul above other leading brands
