Kinetic took home 4 awards which included one Black Elephant (Grand Prix) for its project Mukhota - The life saving mask
The deliberations at the Congress foused upon (i) making a case in the digital world (ii) taking the digital revolution out of home (iii) reclaiming the...
The radio channel put up a live mobile/temporary studio atop a hoarding that centred on the concept"Red FM Hawa Mein. The highly innovative outdoor planning and...
The bottle included a'Thandak Zone' where mist fans gave relief to the mela visitors from the heat outside. The mist fans threw cool air with a...
Vanita has led media for businesses in diverse categories -- from Coca Cola, Godrej Consumer Products, Pidilite, and McDonalds to Tata Chemicals, Ceat, Piramal, among others
Shashi Sinha - CEO IPG Mediabrands India, manages the second largest media agency group that includes Lodestar UM, Initiative Media, BPN, Reprise, Interactive Avenues, Mediabrands Rapport...
DTC sources have affirmed that the new buses will be open for branding and that a tender for bus branding will be floated once the buses...
The event division will explore new business opportunities in experiential marketing, among other key areas
Kinetic India, planned and executed the campaign that has been deployed on some 135 media units covering diverse formats
Using Colombia's flag and its tri-color yellow, blue and red hues, McCann created blood bags of yellow and blue on which a red stripe appears as...