The software, launched in 2018, integrates audience data on TV and Out of Home (OOH) TV viewership
The real time contest launched across 200 locations enables fans to share their selfies real-time on TagTalk with location based live social media integration
The campaign will be rolled out shortly
The campaign will be designed with cross-media interlocking and engagement across online, social media, TV, print, OOH and cinema and BTL in the latter phase
The first phase of the campaign will be centred on the message ‘Main bhi chowkidar’
The brand opted for the SUV display at South City Mall along with IPL 2019 trophy
FanFight is all set to launch a massive pan-India campaign during witness IPL Season 12 and Cricket World Cup in 2019
The outdoor concessionaires are yet to receive the final nod for rolling out the party’s OOH publicity campaign
The 3-month programme is designed to deepen brand connect with consumers and retailers via Nukkad Natak and Movie-on-the wheels
Engagement, data & uniformity must for transit growth: Deepak Saluja