The song grabbed attention across Gujarat, gaining more than 10 lakh impressions in a day
Think of creativity in OOH not just as the big, flashy ideas but as the soul of every billboard, bus stop, vehicle wrap, and digital screen...
OAA 2024 onboards Urvashi Arya, Senior Brand Manager, Bausch & Lomb, as a Jury member. The OOH Advertising Awards, formerly known as Outdoor Advertising Awards, is open to...
“OAA is a great platform and place for the OOH fraternity to express themselves and also be a part of the learning curve,” says Goldee
The new brand identity was developed together with the Zurich branding agency MADE Identity.
OBIE Hall of Fame award went to Dunkin' for their consistently exceptional creative work and continued investment in OOH over the years.
Consumer media usage grew at its slowest rate in more than a decade in 2023, some of which was the result of high inflation that caused...
OBIE Hall of Fame award went to Dunkin' for their consistently exceptional creative work and continued investment in OOH over the years.
The campaign will run for a month across large format billboards in many cities
Anna Bager & Vincent Lam will speak on the two largest OOH markets, the US and China