The French fragrance-to-fashion house’s campaign uses a digital media façade and five branded columns with LED backlighting in the post-security area in Terminal 2 of the...
Multiple OOH formats like hoardings, billboards, cutouts, unipoles, gantry, bus branding, tram branding, metro coach branding, pillar branding, standees, bqs, traffic signals, police booth, kiosk, college...
The roadside campaign uses traffic, time and weather data to trigger content that is contextually relevant at each location
Built-in cameras will analyse approaching vehicles—make, model and colour—and serve pre-programmed ads aimed at the person it presumes is behind a particular kind of wheel.
The mandate entails building integrated communications around Sterling Holiday Resorts’ experiential holidays
Digital revenue is sitting at 46.0% of total net media revenue year-to-date, as per OMA statement
AMP's revolutionary technology generates sophisticated data visualisations that enable strategists to more quickly evaluate and make better informed decisions that optimize placements for both traditional and...
OgilvyOne developed the overall campaign while Kinetic India handled the OOH promotion
The OOH media firm has acquired airport media rights for the first time, and is gearing up to install international quality static and digital formats at...
The charter will form the automated trading standards to which JCDecaux will adhere.
