Results For "Digital-Out-of-Home"
15 News Found
DOOH establishes emotional connection with audiences: Fernando Vizcaino
In Digital OOH By M4G Bureau - November 03, 2023
Fernando Vizcaíno, Global General Manager, Worldcom OOH spoke in VIII Digital Out Of Home Forum, organised in Spain
LED leader Absen retains Out of Home Capital in global advisory role
In OOH News By Rajiv Raghunath - October 19, 2023
Absen Chairman Hansen Ding says: “We were very impressed with Out of Home Capital’s team’s experience and insight and their shared vision for the next generation of digital Out of Home."
Creativity is what does creativity does - magic
In OOH News By N Jayalakshmi - August 04, 2023
Drawing on iconic, awe-inspiring campaigns, Liam Rushforth, Co-Founder and CEO of UK-based Flux Outdoor, took the audience through the dynamics of creative DOOH in his talk ‘Unlocking the Creative Potential of DOOH’ at the Outdoor Advertising Convention 2023.
Signpost India takes up advertising, experiential marketing at Chennai International Airport
In OOH News By M4G Bureau - April 01, 2022
Dipankar Chatterjee, Founder & Director, Signpost India says, "We are honoured to work with AAI Chennai. It is one of India’s major international airport hubs and a highly valued market.”
‘81% of advertisers will recommend DOOH in their media plans in the next 12 months’
In OOH News By Rajiv Raghunath - October 07, 2021
The DPAA ‘Digital Out of Home (DOOH) Thought Leadership Study’ conducted by Advertiser Perceptions also indicates that advertisers’ knowledge of DOOH and its benefits have increased in past 18 months
‘AI enabled hardware will spur more DOOH innovations’
In OOH Solutions By Pray Jani - August 17, 2021
Atul Jasra, Business Head (India), Philips Branded Professional Display Solutions, tells Media4Growth how innovative technologies can help revive the DOOH space, despite the economic setbacks post COVID-19 .
DOOH market in Europe to grow at 12% CAGR during 2021-’28
In Research By M4G Bureau - February 15, 2021
According to Data Bridge Market Research the market is expected to reach USD 5,420.86 million by 2028. Growing focus on business intelligence is acting as a major factor for the growth of the market
Lemma & Lifesight enter into strategic-partnership
In Digital OOH By M4G Bureau - April 21, 2020
This venture will enable Digital out of home advertisers to device omnichannel strategies, leveraging data
Enkon OOH launches pDOOH network in metro cities
In Digital OOH By Ria Banerjee - January 13, 2020
Around 600 programmatic digital out of home screens are seen to be playing daily in approx. 200 cafes, 100 fine dining restaurants and lounge bars across Delhi, Mumbai, Pune, Bangalore & Kolkata
OOH reports strong growth of +9.8% in Q3 2019
In OOH News By M4G Bureau - November 11, 2019
The report, conducted by PwC, reveals that Digital Out of Home saw growth of +17.1% in Q3