Addressing the International OOH Congress in St Petersburg, Annie Rickard, ex-Global President, Posterscope asserted that “if OOH does not grow”, it would be because the industry...
The brand will leverage the alliance through in-stadia branding and on ground activations
JCDecaux unveils The Kensington, a unique, sculptural digital canvas
Designed by Zaha Hadid Design, the landmark is set of to redefine the design language of billboards –creating a new platform for brand messaging to a...
Tom Goddard, President, FEPE International and Chairman, Ocean Outdoor, UK advocated greater use of streaming content, interactive technologies and the like to drive deeper OOH audience...
The all new Panasonic series of Professional display monitors and 4k video wall is a fine blend of integrated display solutions, coupled with high quality viewing...
The media owners view this step as key to ushering in fair business practices, regulation of business, and declutter of the city landscape
The campaign promotes the fitness brand along with its various sub-brands targeting high footfall locations in Delhi
Media and entertainment group Global has entered the OOH sector with the simultaneous purchase of Primesight and Outdoor Plus
The objective of the regional conference is to help the OOH firms in the Latin American region to forge cross-border partnerships, and share industry best practice
