Aatika Ansari, AGM – Media & Digital, Pernod Ricard India joins OAA 2023 jury

In OOH News By M4G Bureau - June 26, 2023

Aatika brings with her a wealth of experience in consumer first strategies having worked with agencies and brands across various segments

World Out of Home Organization (WOO) European Forum meeting today

In OOH News By M4G Bureau - May 18, 2021

WOO will be unveiling its “Creating Global Guidelines for Out of Home Audience Measurement” initiative in the virtual conference.

Diageo Global Media Director - Marketing Isabel Massey, Clear Channel France Presidente Boutaina Araki to address WOO European Forum on May 18

In OOH News By Rajiv Raghunath - May 06, 2021

Diversity, sustainability, programmatic and aligning with ecommerce are massive issues for the global OOH industry: Tom Goddard

Johnnie Walker launches #WalkInWithJohnnie campaign to support bar continuity

In OOH News By M4G Bureau - November 25, 2020

Started with digital film, the second leg of the campaign will showcase glass installations, created using empty glass bottles deposited by the consumers at selected bars

PepsiCo’s Deepika Warrier joins Diageo as CMO

In OOH News By M4G Bureau - July 08, 2020

Warrier moves after 2 decades from PepsiCo where she undertook various key roles in strategy and marketing