The firm has introduced jingles on local trains that communicate both advertising and social messages
The policy is expected to set stringent norms with regard to categories and shape of hoardings, use of colour, lighting and luminance of outdoor media, capacity...
Kinetic India found unique ways to sensitise cigarette smokers in Delhi, Mumbai & Pune
Outdoor Asia team sampled consumer views on outdoor advertising in Kolkata & Delhi NCR. The comments are incisive and make interesting reading
Span Communications designed and executed the multi-city campaign
Pathfinder organised the onground activity over four weekends at parks and hangout areas in Delhi and Mumbai
Havas Media Active planned and executed the brand's OOH campaign in 8 cities
TDI International has executed the transit media campaign
The move follows the Delhi High Court order mandating the Municipal Corporations of Delhi (MCDs) to root out unauthorised hoardings in the city within two months
Pioneer Publicity has executed the brand campaign in Delhi, Mumbai & Kolkata