Czech company Caroda, in collaboration with the South African branch of Adform and media agency Trina Marketing, has launched the first open marketplace in the in-store...
Through this partnership, advertisers will be able to engage with their target audiences through a network of over 6,000 screens located in coworking spaces, gyms, hotels,...
“Delivering more value and new opportunities, this integration enables our clients to maximise local omnichannel campaigns through streamlined global DOOH inventory purchasing,” says Paul Cahierre, CEO,...
As metro ridership grows in India, so do the advertising opportunities. Media4Growth takes a deep dive into the windows of opportunities for businesses as we speak...
VIOOH Trading Manager enables OOH media owners to trade their inventory programmatically with 40 leading DSPs in real time.
Programmatic ad tech integration unlocks new DOOH inventory, including Clear Channel, for independent agencies, small businesses, and startups; introduces growth opportunities.
Mike will be focusing on the company’s international expansion
Advertisers have often had access to better targeting tools than OOH campaign planners, but the Broadsign Ad Server challenges that history, providing media owners with the...
The integration unlocks US roadside inventory that may have previously been difficult to procure due to a fragmented media owner landscape.
Emma Hegg, Group Director – Platforms, oOh! says: “Hivestack and Vistar Media’s capabilities in programmatic technology will further complement how clients engage with us now and...