Cashing in on the dictum:'The Bigger the Better', Ireo creates a large-scale Out-of-Home campaign for their new project named'The Corridors'. The simple yet innovative OOH campaign...
Executed by OAP(Outdoor Advertising Professionals) the'Fashion at Big Bazaar', campaign has been rolled out across different cities of West Bengal and Assam.
A backlit hoarding resting on top of a cement bag cut-out is one of the highlights of the OOH campaign
ITC has strategically deployed a new brand proposition:'Playful Chemistry' on the OOH medium to promote its new range of Engage deos.
The 3-D innovation campaign has been initiated across strategic locations in Kolkata as part of the entertainment channel's promotion of its new fiction show.
SET Max creates a romantic sensation on the OOH medium to promote Aashiqui 2's world premier on TV.
Located at strategic areas in Mumbai, these bus shelters offer high visibility and innovations
Cheil Worldwide SW Asia creates a vibrant and fresh outdoor campaign for Samsung Galaxy S4, reaching the target audience across the country through large and high...
Promoting the new reality show'Fear Factor- DARR SE TAKKAR', BIG RTL Channel utilised the OOH medium by moulding the nature of the show into the creative.
Out-of-home industry expects to leverage exponential growth in 2013-14. Here lies a comparative account on the sector to understand the opportunities and loop holes which needs...