MOMS executed the campaign in Delhi & Mumbai, using both traditional and digital formats
As per the mandate, DDB Mudra West will look after the brand identity & strategy and marketing solutions and DDB MudraMax will handle on-ground promotions including...
Kinetic India has been appointed as the OOH agency for Star Plus, the whole Star Sports bouquet, and the corporate business of Star Group.
DWF has partnered with IOCL to create a positive impact in the life of a car owner and the advertising industry. IOCL DWF Xtra Reward Card...
LG has launched a 360 degree'Celebrating Togetherness' campaign that includes OOH messaging
While TV and radio are high in diminishing returns, OOH delivers linear incremental returns in general, offering consistent ROI growth, says report.
The open quiz show will be conducted for the second time at OAC. The first edition too was anchored by Nabendu Bhattacharyya.
The idea behind the campaign was to reach out to the youth with a heavy skew towards the fashion-conscious and by tapping the heavy Ecommerce shopper...
DMRC plans to introduce more trains and rakes on its network by the month of October that in turn will also open up more OOH advertising...
Digital billboards are seen to deliver big impact that will likely influence more advertisers to opt for this media.
