Dasgupta’s appointment is in line with Havas Group India‘s overall strategy of accelerating growth by breaking silos across creative and media functions
The IPL team’s campaign message ‘Rise With us’ was splashed on Mera Hoardings’ large sized outdoor formats across Hyderabad
The 10-year contract has been given for the new Midfield Terminal
We liked the agency's approach to the category which was almost radical as they highlighted some basic shifts from category communication: Atul Sanghvi, Executive Director, Cera
While the industry’s share of ad spends at 6.7% has not declined, as has been the case with print and television, there is scope for increasing...
Tim Delaney, Chairman & Creative Director at Leagas Delaney speaks about the creative side of the OOH medium
This was announced at the 60th FEPE Congress in Dubai
Landmark deal puts Coca-Cola at the heart of the entertainment industry in MENA as the UAE’s first indoor venue is named the ‘Coca-Cola Arena’
The second phase of ‘Har Paani Ki Bottle Bisleri Nahin’ will be executed 360 degree
Samarjit Choudhry has been elevated to the role of President and Soumitra Karnik given additional charge as CCO at Happy mcgarrybowen
