OAA 2024 received a total of 348 entries across 7 categories.
The entire campaign is designed to ensure maximum visibility, resonating deeply and generating awareness with audiences nationwide.
Raheel Amjad will engage in a panel discussion on ‘How to get brands to show more love for OOH?’
Decks being cleared for return of billboards in areas under BBMP jurisdiction
Government push on infrastructure and urbanisation will boost OOH inventory especially premium formats
Creates a unique experience with a 30ft long tunnel aquarium in the sea front of Mumbai to highlight the exciting AR experience in conventional brown covers.
“The OOH Advertising Convention has been an exceptional platform for uniting stakeholders and media asset owners,” says Sanket Rambhia, Managing Director, Xtreme Media
Plan for QR placement on media for obtaining site specific details
The policy is set to be open for public suggestions from July 5
The creative team at Wrap2Earn transformed two iconic Ambassadors with Tira branding elements, ensuring these 'mobile billboards' captured millions of views during the 10-day campaign.
