How do brands leverage the OOH medium? With only the briefs or are they really play their part in OOH industry. Get the answers from brands...
A gigantic sword of 120 ft with red blood blotches spreads across three billboards to dramatically portray the storyline of the show
Last few years have seen a sudden mushrooming of specialist agencies in the outdoor space. Outdoor Asia puts agency wallas - big and small - in...
At OAC 2013, Torsten IIIgen, Design Director, Inros Lackner will share his experience on the aesthetics of the OOH medium.
King F Lai, CEO-Asia Pacific, Kinetic shares his views brings on'Growing Business for Specialist Agencies in Asia - Challenges & Opportunities' at OAC 2013.
The third in the series of the International Advertising Association (IAA) India Chapter's industry-defining debates hosted in Gurgaon recently presented by the Dainik Bhaskar Group revolved...
Cheil Worldwide SW Asia creates a vibrant and fresh outdoor campaign for Samsung Galaxy S4, reaching the target audience across the country through large and high...
Right Angle Media captures the attention of passersby with eye-catching and natural ambience of the movie on bus shelters in Dubai.
In association with Vivaki Specialist Services, the brand used large sized media to create impact and imagery rather than going for reach and frequency.
The radio taxi service in Mumbai plans for 10-12 campaigns per month along with a license to operate 4000 cabs for FY13 which is tendered by...
