Sampurna Rakshit, Marketing and Ecommerce Head, Mia by Tanishq shared her valuable insights on the strategic design and execution of out-of-home (OOH) advertising campaigns and discussed...
With high foot traffic in metropolitan areas and large audiences for digital advertising, the Philippines stands to benefit from this model.
This LED media installation was constructed in partnership with Kaiyue Construction and operated by Tiger Party.
MagicPin’s latest billboard campaign brings humor and competition to the forefront, cleverly celebrating Swiggy's IPO while spotlighting its own affordable food delivery prices.
Ströer's Christian Schmalzl highlights the rapid rise of digital out of home advertising while urging the industry not to overlook the enduring impact of classic formats.
Ocean Outdoor UK joins as the official Digital Out of Home media partner for Women’s Rugby World Cup 2025, set to energize fan engagement with a...
The campaign was executed by Wrap2Earn
“From zero income from spaces within malls, we’re now seeing double-digit year-over-year growth in ad revenue across our portfolio,” says Nishank as he recognises the potential...
The campaign is executed in partnership with Signpost India
Through its collaboration with Vistar Media and Publicis, Haleon will deliver personalised, data-driven out-of-home advertising across key international markets.
