As the monsoon season continues to flourish in Mumbai, the ever popular coffee brand identified the perfect opportunity to amplify its brand communication to The City...
Amul, one of the world's largest dairy brands and among the most iconic brands of India, has a rich history and special bond with OOH as...
The extraordinary lessons of life and trade with Sudhanshu Mani, Creator, Train18 (Vande Bharat)
With the rise of short form of content and the sheer amount of it, consumer attention has become the new currency that brands are vying for...
Drawing on iconic, awe-inspiring campaigns, Liam Rushforth, Co-Founder and CEO of UK-based Flux Outdoor, took the audience through the dynamics of creative DOOH in his talk...
Matt Steffenson, Director of Supply, APAC, Vistar Media, took the audience through some clear advantages that pDOOH can bring to a brand campaign, in his session...
Shashank Srivastava, Senior Executive Officer, Maruti Suzuki took us through the potential that OOH offers for brand campaigns during his talk at OAC 2023.
Situated along the bustling A-2 motorway in Madrid, the cutting-edge screen has been designed specifically for the Spanish market and crafted to withstand the region's climate
The concluding session of Outdoor Advertising Convention 2023 held during July 28 and July 29 at the Manekshaw Centre in Delhi had a power packed panel...
The second half of Day 2 at OAC 2023 saw some inspirational talks with a series of inspiring presentations by industry veterans.