Being a new entrant in the Odisha market, the brand wanted to amplify its presence there and create a strong awareness through OOH
Planned and executed by Laqshya Media Solutions, the campaign used 250 OOH media units across 20 cities.
Executed by OAP(Outdoor Advertising Professionals) the'Fashion at Big Bazaar', campaign has been rolled out across different cities of West Bengal and Assam.
DDB MudraMax depicted the story of Mahabharat on OOH to promote Star Plus' new show using the right blend of scale and innovation.
The agency aims to expand their services further with networks in cities like Guwahati, Bhubaneswar and outside the country with Bangladesh in the near future.
The new campaign uses live on-ground activity, to reinforce the brand"Dadagiri in the mind of their target viewers.
Executed by Ideazfirst, the innovative campaign by Star Jalsha saw about 100 taxis in the city decked up to celebrate the wedding of the female lead...
ITC has strategically deployed a new brand proposition:'Playful Chemistry' on the OOH medium to promote its new range of Engage deos.
Emotional connect along with visibility at vantage points
Executed by Platinum Communications, the initiative had an interesting mix of media across two vehicles that promoted Idea's brand saliency and product highlights.
