Stephen Whyte, Global President of Posterscope, explains the advantages of dynamic content in the OOH medium
Tim Delaney, Chairman & Creative Director at Leagas Delaney speaks about the creative side of the OOH medium
This was announced at the 60th FEPE Congress in Dubai
Executed by Brand Blitz Event Management, the campaign targets the IT and corporate crowd in Chennai.
The agency bagged the account following a multi-agency pitch
To get closer to its core TG, the brand is bringing in attractions like larger-than-life sized figurines of favourite Avengers such as the Incredible Hulk, Ironman,...
This year ACEF received over 730 entries from 200 companies out of which the outdoor concessionaires were awarded in 7 different categories
As per the strategic partnership, both the OOH firms will share their marketing rights on the digital screens installed by PlayAds
Amol is a seasoned media professional with 22 years of experience across Agency, Client, Broadcast and Content companies
As part of the contract, the brand will showcase identity via stadium branding
