Milestone Brandcom executed the 21-day campaign in 34 cities
Leading OOH firm Accord has executed the campaign
PSI strategically captured student dominated locations for the campaign
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
DOOH has the makings to make it big, say industry leaders
Milestone Brandcom planned and executed the innovative campaign in three cities
The OOH firm used a range of OOH formats like Tab Cabs, billboards, bus back panels and hand side panels, station branding and bqs in Mumbai
In the overall tally, Milestone Brandcom picked 15 metals, while Madison Out-Of-Home bagged 9, and Kinetic Worldwide India, GroupM Dialouge Factory & Brandscope India won 5...
The various new formats that have been added to this category include glass-free 3D application, augmented reality, multi-view capacity and textured touch
