Basis' omnichannel DSP provides marketers with access to Vistar Media’s marketplace for DOOH media
Haresh Nayak, Founder & CEO, Connect Network says the rapid increase in number of DOOH screens available across the country is a testament to this medium’s...
The streaming behemoth let users submit their own images to a website which were then used for the campaign.
Geetika Gulati, Director, Alakh Advertising & Publicity says that ROI from DOOH measures up the expectations and as media companies gain a deeper understanding of this...
Rohit Chopra, COO, Times OOH sees brands becoming more favourably disposed to DOOH advertising.
The campaign aims to address women’s struggles with ill-fitting undergarments
The audio and electronics brand integrated QR codes on their boards which redirects viewers to boAt’s website where they can learn more about the artists
The advertising veteran passed away on Tuesday in Mumbai.
Media operator’s investment in green technology empowers brands to engage key audiences while driving change through its OOH platform
The Maximum City is seeing a new OOH landscape unravel as varied DOOH formats take positions alongside the larger-than-life traditional media, providing the advertising brands with...
