Christian isn't only an OOH specialist but someone with a broad background in media who knows how OOH fits into the big picture, says WOO President...
Charles will be speaking on the theme of 'How the currency journey takes OOH to growth destination'
The move comes as part of a wave of changes to drive world-class AV software solutions for Philips professional displays.
Four of the new members are national media owners, two are national media agencies, three are OOH service providers/suppliers, one is a national media association and...
Trends and developments seen in OOH / DOOH in 2022 will be foundational for accelerated industry growth in 2023
The innovations ranged from folding billboard display to drone show
Revolt plans to triple the size of their DOOH network—by the end of this year.
The guidelines were created with collaboration worldwide from 11 audience measurement bodies, 2 regional bodies and 4 international OOH companies.
Extended collaboration unlocks programmatic media buyer access to 3,000+ premium DOOH screens across the UK via Clear Channel LaunchPAD, broadening available European pDOOH inventory
The partnership is set to launch in key global markets that are well-connected with strong digital supply inventory and have active demand clients.
