In association with Lintas Initiative, Nokia cashed in on the outdoor medium to position its Lumia 920 cell phone as the'Most Innovative Smartphone.'
In sync with the God-fearing Indian mindset, McCann Erickson designed an activity to address drunken driving by giving a pinch of reality to the visitors of...
The larger than life site can be used as one spectacular format, or as multiple smaller media units carrying diverse brand messages.
The idea is to reach out to the relevant target group at every nook and corner of the city with a message about the change delivered...