The industry body is hopeful that the civic body will consider the suggestions put forth on finetuning certain provisions of the draft policy
The first draft is expected to be released in three weeks for obtaining the suggestions of media owners in the city and to gauge their concerns
Bhavesh Bhinde, Director, Guju Ads explains the process that was followed in the grant of contract for the hoardings, reckons that opposition to erection of the...
Petitions filed with the High Court cited that Guju Ads had erected the hoardings in Juhu area without obtaining due permissions from BMC, traffic department, and...
The dynamic media could attract a greater number of advertising brands, but certain quarters of the industry would want to see how the regulations pan out...
Also, BMC plans to make it compulsory for all outdoor firms to put up a detailed board stating the permit number and all required details along...
The first draft of the policy is expected to be out by end-January; MHOA is also advocating the introduction of digital formats in the city, at...
With pockets ready for investments, the role of civic authorities is pivotal in drafting a clear regulatory mechanism that provides the much-needed impetus to DOOH growth
The static billboards will be replaced with LED screens in phases wherein the highways haven’t been included in the plan to avoid casualty
Multiple OOH formats like hoardings, billboards, cutouts, unipoles, gantry, bus branding, tram branding, metro coach branding, pillar branding, standees, bqs, traffic signals, police booth, kiosk, college...
