The draft policy provides for advertising on bqs, skywalks, public transit stations, pre-defined areas in the city, pedestrian zones, street furniture, public parks, etc.
The online classified brand targets mainline agencies to promote their advertising business in the main metro commercial hubs
With the help of technology, the company measures the impact through kilometres, real-time location, impression and tamper proof audits
Atul Shrivastava, Executive Director & CEO, Laqshya Solutions & Fabian Cowan, President, Posterscope India speak about the highly competitive pitch and benefits of AOR to the...
The brand hit the streets of Mumbai to create a big impression on its target audience
The innovative campaign was executed by Kinetic India in multiple cities, using a variety of large and short formats
The campaign was writ large on the conventional OOH formats and was augmented with innovations at transit consumer touchpoints like the airport, bqs and auto stands
Partnered with INOX & Carnival Cinemas to make consumers street smart with Vehicle Passenger Safety Solution
The 14-day campaign, executed by Posterscope India, was writ large on billboards, bus shelters, Metro pillars and gantries
The BTL activity, planned and executed by Vritti imedia, centred on sensitising the target audience on women’s menstrual hygiene, which is the core of the movie
